Jonathan Lecocq
Senior Marketing & Communications Manager
Jonathan Lecocq
Senior Marketing & Communications Manager

About me

With over 18 years in marketing and communication, I have led global strategies to strengthen brand visibility, reputation, and stakeholder engagement. I thrive at the intersection of creativity, data analysis, and systems thinking — turning ideas into structured campaigns through smart workflows, customer journeys, and automation.

Expertise

Strategic Digital Marketing

Lead data-driven strategies to boost brand visibility and growth.

Media Relations & PR

Manage global PR to strengthen brand reputation.

AI-Driven Marketing Innovation

Leverage AI to optimize marketing campaigns, customer journeys, and workflows.

No-code Automation

Build scalable workflows without code, using tools like Make to connect apps and automate tasks

Video & Multimedia Production

Produce impactful videos and infographics, including brochures, PPT decks, ads, and more.

Organizations I Worked For

Key Educational Institutions

Proven Responsibilities

  • Development and implementation of integrated marketing and communication strategies to support business growth and brand positioning.

  • Design, creation, and management of company websites, ensuring SEO optimization and user-friendly experiences.

  • Planning, launch, and optimization of digital advertising campaigns (LinkedIn, Google Ads, Facebook, Twitter) to drive traffic, generate leads, and enhance brand visibility.

  • Leadership of internal communication initiatives, including newsletters, intranet/digital signage updates, and townhalls, to boost employee engagement and alignment.

  • Production and coordination of a wide range of content: promotional videos, infographics, brochures, flyers, presentations, creative advertisements, and virtual 3D tours.

  • Management of editorial calendars to ensure consistent and timely rollout of content across social media and digital platforms.

  • Building and nurturing of online communities by creating targeted content, fostering interaction, and responding to audience engagement.

  • Oversight of HubSpot CRM usage to streamline lead generation, nurturing, and campaign tracking.

  • Execution of monthly KPI analysis to monitor performance, identify improvements, and inform strategic decisions.

  • Coordination of external communications, including press releases, media relations, and public announcements.

  • Organization and management of internal events, corporate activities, and town halls.

  • Planning and coordination of participation in international tradeshows and industry events.

  • Leadership of product launch strategies and communication plans from concept to execution.

  • Creation and management of audiovisual projects, including filming, editing, and motion graphics.

  • Management of social media channels for companies and clients, ensuring brand consistency and engagement.

  • Collaboration with cross-functional teams (sales, HR, executives) and external partners (agencies, media, creative vendors) to deliver impactful campaigns.

Toolbox

Wordpress
Website creation and updates 95%
HubSpot
Marketing automation, CRM, and campaign management 90%
Notion
Knowledge management and collaborative campaign planning 90%
Make
Workflow automation and app integration for scalable marketing operations 85%
Apollo.io
Lead generation and prospecting 70%
Adobe Premier Pro
Video editing 90%
Adobe InDesign
Graphic design 100%
Adobe Photoshop
Photo retouching 95%
Adobe After Effects
Video Animation and special effects 70%
Canva
Graphic design​ 90%
Google Analytics
Website performance 85%
Microsoft Office Tools
Business productivity tools 90%
Mailchimp - Sendinblue
Email, SMS, and marketing automation platform 90%

GenAI toolbox

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Languages

French

Mother tongue

English

Fluent

Dutch

Pre-intermediate

Get in touch